All those brainstorming sessions with no concrete results are a thing of the past.
Innovation should not be dependent on the inspiration or the creativity of a handful of people.
Thanks to the TRIZ theory, innovation can happen systematically, however complex the problem – innovation can be manufactured, using a precise methodology that capitalizes on all relevant internal and external knowledge.
Don’t lose your momentum and don’t rely on past successes. Your competitors will always find ways around your patents, just as they will be inspired to file their own patents. It’s essential to stay ahead of the competition.